Q) What is an EFA after all?
A) EFA stands for essential fatty acid. These are healthy fats the body needs for proper development and function to key organs. The most important of the EFA’s are the Omega-3 fatty acids. The three major omega-3 fatty acids are ALA (alpha linolenic acid), EPA (eicosapentaenoic acid) and DHA (docosahexaenoic acid). They are called essential because they body is unable to make them and must get them from dietary sources.

Q) Exactly what will EFA’s do to their hearts and other organs?
A) EFA’s are primary components of the brain (grey matter), retina, and nervous system tissues. They are also important building blocks of cell membranes. Omega-3 essential fatty acids have significant beneficial effects on the heart. They lower blood pressure, decrease growth of atherosclerotic plaques, inhibit platelet function, and reduce the susceptibility of the myocardium to fatal arrhythmias. EFA’s are also powerful anti-inflammatory agents.

Q) What are phenols?
A) The more accurate name is polyphenols. They are powerful antioxidants that protect cell wall and cellular DNA from damage. They are found abundantly in olive oil, red wine and tea in the human diet.

Q) I was warned about all the toxins in fish. Why should I give them to my animals in this EFA oil?
A) EPA and DHA are not found in most foods. They are almost exclusively found in cold-water fish. Some ALA can be converted into EPA and DHA but this is not a very efficient process and does not meet body needs. Many cold-water fish are contaminated with mercury. The good news is that the methyl mercury found in fish is water-soluble not oil-soluble. Therfore, mercury cannot contaminate fish oil and prevent it from delivering the necessary EPA and DHA. Fish oil is a safer more reliable way to get the omega-3 essential fatty acids humans and dogs need rather than from eating fish.

Q) When I was pregnant my doc told me to take omega-3’s to provide the fetus with critical nutrients. Should I take the same approach with my female dog who is pregnant?
A) EFA’s are so important to the developing brain and eyes that any pregnant mammal needs them in optimal levels.

Q) EFA’s are not really senior-only products are they?
A) EFA’s are for any dog or cat at any age.

Q) Your daily dosage seems very small for a big dog vs a little cat. Can you explain, please?
A) The body cannot store EFA’s. It is more important to get a consistent daily supply. The higher the doses of EFA’s should be used for dogs or cats with existing diseases. The healthy animals do well on a supplement dose.

Q)I love olive oil. I cook with it all the time. But for my dogs and cats?
A) Olive oil is a mono-unsaturated fat, the healthiest fat known. It contains powerful antioxidants that research has shown reduces the oxidation of LDL, therefore, reducing the harmful effects of LDL.

Q)I am very dubious when I see labels for pets that look exactly like what I have on my shelves at home for me…flaxseed oil? Come on…
A) We can understand that…however, flaxseed oil is the best source of ALA and is easily and safely digested by dogs and cats.

Q) Can you explain your EPA/DHA ratios to me? What made you choose your ratio? Seems pretty potent for an everyday dosage for my little pooch.
A) The consensus among researchers is that a ratio of DHA/EPA of 2: or 3:1 is the best combination. DHA is somewhat more important than EPA.

Q) Omega3’s have been touted as outstanding for glossy coats. Can’t I just spray it on their fur instead of making them ingest it?
A) Omega-3 essential fatty acids work from the inside out. They must be in the diet so the body can utilize them properly.

Q) I just found out the EFA’s can be as beneficial to my pooch’s joints as glucosamine. Is that possible? If so should I give her both every day?
A)The anti-inflammatory properties of EFA’s make them very beneficial to joints. A combination of glucosamine and omega-3s provides both nutrients to repair cartilage and nutrients to reduce pain.

Q) You have all this oil and natural Vitamin E, which I know is expensive. Why the E?
A)The vitamin E found in fish oil supplements is act as a preservative. The antioxidative effects of vitamin E prevent fish oil spoilage.

Q) My pets (I have both cats and dogs) get a lot of fats from their food. Won’t adding all this oil make them fat? More susceptible to heart disease, clog their arteries? Especially when they are old and less active.
A) The EFA’s are the healthy fats. They protect against the harmful effects of diets high in saturated fats. Commercial pet foods use saturated fats to provide the energy dogs need. The EFA’s are the unsaturated fats that are not used for energy but rather for healing.

Q) Will EFA’s make my doggie any smarter?
A) DHA and EPA are found in large concentrations in the brain. They are essential to the development and function of the brain. Observational studies strongly suggest there is improved brain function in animals given omega-3 supplements.

Q) You call your product ultra-refined, what does that mean to me when I am comparing EFA’s?
A)Refining fish-oil is the process where any pollutants are removed. It also allows the manufacture to concentrate the omega-3s by removing other EFAs present.

Q) If my pets are not getting their EFA’s everyday are they truly deficient? I mean I’ve had dogs and cats for 40 years and now all of sudden they are EFA-deficient?
A) It is very likely most humans and most dogs are in fact not getting enough EFA’s in their diets. They look and fine just like everyone else. Unfortunately they are far from sufficiently served by the food they eat – both in concentration and in quality.